Buy Exclusive Air Source Heat Pump Leads
Boiler Upgrade Scheme-eligible air source heat pump leads with outdoor-unit space and current heating fuel verified upfront. 100% exclusive, OTP-verified, delivered in real time to your CRM — sourced from homeowners on heatpumpsandsolar.co.uk. MCS-certified installers only. Your first month is free.
The Problem With Shared Air Source Heat Pump Leads
An air source heat pump is a considered purchase — most homeowners need two or three conversations before they commit. When a shared-lead platform sells the same enquiry to three or four installers, the homeowner is bombarded with calls and quickly defaults to whoever is cheapest. Your survey time, design work, and follow-up all get undercut by the lowest bidder who may not even be MCS-certified.
Shared ASHP "leads" are also frequently generic form fills from people who clicked a social ad and have no real grasp of the post-grant contribution. You arrive to survey a property with no space for the outdoor unit, or a tenant who can't authorise the work, or a homeowner who baulks at the £5,000 contribution they were never told about.
Three installers, one quote race
Shared leads force a price competition that erodes the margin on every ASHP install.
No space for the outdoor unit
Unverified leads waste your survey on properties that physically can't host an ASHP.
Unaware of the contribution
Homeowners who never learned the £5,000 post-BUS contribution walk away at the quote.
Aged, resold enquiries
Resold ASHP leads are often weeks cold — the homeowner signed elsewhere or gave up.
Exclusive ASHP Leads From Our Consumer Marketplace
HeatPumpsAndSolar.co.uk is a consumer marketplace where UK homeowners research air source heat pumps — running our ASHP savings calculator, comparing running costs against oil, LPG, and gas, and reading our Boiler Upgrade Scheme guides. Every ASHP lead we sell originates here, from a homeowner with genuine purchase intent.
During verification we confirm outdoor-unit space is available and capture the current heating fuel, so you can model running-cost savings from the first call. We also pre-educate each homeowner on the Boiler Upgrade Scheme grant — up to £9,000 for off-gas oil and LPG, £7,500 for on-gas and electric — and on the realistic contribution, typically around £5,000 after the grant. That filters out the low-budget enquiries before they reach you.
How it works
- Homeowner enquires on heatpumpsandsolar.co.uk after using the ASHP savings calculator and grant guides.
- 8-point verification — homeowner status, property & outdoor-unit suitability, financial eligibility, OTP phone & email, TPS screening, and a 1–3 month timeline.
- Exclusive lock — the lead is assigned to one MCS-certified contractor and permanently sealed, never resold.
- Real-time delivery to your CRM, plus email and SMS the moment verification passes.
Real-time, never shared
Every ASHP lead routes to a single installer the moment it passes verification. No portal to check, no daily batch, no three-way race to call first.
Built for MCS-certified ASHP installers
- Exclusive territory — lock your postcode areas
- Outdoor-unit space pre-confirmed
- Current heating fuel captured
- Real-time CRM push, email & SMS
- First month free, no setup fees
- Credit replacement within 4 working days
What Every ASHP Lead Includes
Each air source heat pump lead is pre-qualified on the specifics that decide whether the install will actually proceed — grant eligibility, physical space, and a realistic budget.
Boiler Upgrade Scheme eligible
Homeowner pre-educated on the BUS grant and their expected contribution.
Homeowner status verified
Freehold ownership confirmed so the property is theirs to install on.
Property suitability checked
Building type, age, and insulation context captured to inform sizing.
Outdoor-unit space confirmed
Space for the ASHP outdoor unit verified before the lead reaches you.
Current heating fuel captured
Oil, LPG, gas, or electric — so you can model running-cost savings immediately.
OTP-verified phone & email
Both channels pass a one-time-password check — no dead numbers.
Project timeline 1–3 months
Filtered for action within a defined installation window, not just browsing.
Budget alignment
Minimum capital contribution confirmed beyond grant allowances.
TPS screened
Every record checked against the UK Telephone Preference Service register.
Transparent Per-Lead Pricing
Air source heat pump leads are £25–£50 per lead with volume discounts for growing networks. Your first month is free — claim it before a local competitor locks your postcode area.
Partner Trial
Free
first month
- First month of ASHP leads free
- No setup fees
- No long-term contract
- Full 8-point verification
Growth Tier
5% off
25+ leads / month
- 5% discount on standard unit rates
- Real-time CRM push
- Credit replacement within 4 days
- Exclusive territory options
Enterprise Tier
12% off
50+ leads / month
- 12% discount + custom CRM mapping
- Dedicated portal access
- Priority territory locking
- Account management
Standard air source heat pump lead rates
| Lead type | Price per lead | Min order | Delivery |
|---|---|---|---|
| Air Source Heat Pump | £25–£50 | 10 leads | Real-time CRM push |
No-arguments credit replacement within 4 working days for invalid numbers, rented/council property, duplicates, or out-of-postcode enquiries. First month free for new partners; standard rates apply thereafter.
Exclusive vs Shared ASHP Leads
On a considered purchase like an air source heat pump, exclusivity is what protects your margin and your survey time.
| Comparison | Shared lead networks | HeatPumpsAndSolar.co.uk exclusive |
|---|---|---|
| Installers receiving the same lead | 3–4 competing firms | 1 installer — locked permanently |
| Close rate | ~10–15% | ~3x higher with exclusive leads |
| Outdoor-unit space | Rarely checked | Confirmed before delivery |
| BUS pre-education | Often none | Homeowner pre-educated on grant & contribution |
| Lead source | Third-party lists & social clickbait | Organic, calculator-led homeowners |
| Delivery | Daily batch file or portal | Real-time CRM, email & SMS |
| Resale | Resold to multiple buyers | Never resold — 100% exclusive |
| Replacement policy | Varies, often refused | Credit within 4 working days |
Compliance & Trust
We only distribute ASHP leads to certified contractors — a legal requirement for the Boiler Upgrade Scheme. This protects homeowners and keeps the data trusted across the industry.
MCS Certified
Required for BUS grant eligibility
RECC / HIES
Consumer protection codes
GDPR & TPS
ICO registration: ZB924628
NAPIT
Competent person scheme
Replacement Policy
If a lead doesn't meet the standard, you don't pay for it. We credit replacement leads within four working days, no arguments, when any of the following apply:
- The phone number is disconnected or incorrect
- The property is rented or council-owned housing
- The inquiry is a duplicate or a competitor submission
- The property lies outside your pre-approved postcode list
Frequently Asked Questions
How much do exclusive air source heat pump leads cost?
Air source heat pump leads from HeatPumpsAndSolar.co.uk are priced at £25–£50 per lead, with a minimum order of 10 leads. New partners get their first month free. Volume discounts apply: 5% off on the Growth tier (25+ leads/month) and 12% off plus custom CRM mapping on the Enterprise tier (50+ leads/month).
Are air source heat pump leads shared with other installers?
No. Every ASHP lead is 100% exclusive — assigned to a single MCS-certified contractor and permanently locked, never resold and never shared. Unlike shared-lead marketplaces such as Boiler Guide or Leads2Trade, which sell the same homeowner to three or four competing installers, you are the only firm the homeowner hears from.
Are the air source heat pump leads eligible for the Boiler Upgrade Scheme?
Yes. During verification on heatpumpsandsolar.co.uk, homeowners are pre-educated on the Boiler Upgrade Scheme grant — up to £9,000 for off-gas oil and LPG homes and £7,500 for on-gas and electric properties — and on their expected contribution, typically around £5,000 after the grant is applied. This filters out low-budget enquiries so you only speak to buyers who understand the real cost.
What is verified on an air source heat pump lead specifically?
Beyond standard homeowner-status and OTP verification, each ASHP lead confirms Boiler Upgrade Scheme eligibility, freehold ownership, property suitability, available outdoor-unit space, the current heating fuel (so you can model running-cost savings), and a 1–3 month installation timeline. The property is also checked to sit within your pre-approved postcode list.
Where do the air source heat pump leads come from?
Leads are sourced organically from homeowners researching air source heat pumps on heatpumpsandsolar.co.uk — using our savings calculator, reading running-cost and grant guides, and submitting a verified enquiry. We do not buy third-party lists or use social clickbait. Every phone number and email passes an automated SMS one-time-password (OTP) check and is screened against the UK Telephone Preference Service (TPS) register before delivery.
Do I need MCS certification to buy air source heat pump leads?
Yes. MCS certification is mandatory and verified independently before you join — it is a legal requirement for homeowners to access the Boiler Upgrade Scheme grant. We also require compliance with a consumer protection code such as RECC or HIES.
How fast are air source heat pump leads delivered?
Leads are delivered in real time — directly to your CRM via real-time push, plus email and SMS — the moment a homeowner passes verification. No daily batch file and no portal to log into.
What happens if an air source heat pump lead is invalid?
We credit replacement leads within four working days, no arguments, if the phone number is disconnected or incorrect, the property is rented or council-owned housing, the inquiry is a duplicate or competitor submission, or the property lies outside your pre-approved postcode list.
More Exclusive Lead Types
Many ASHP installers also fit ground source systems and solar. Lock your exclusive territory across the full cluster.
Solar Leads
Exclusive solar PV leads with roof suitability and SEG eligibility verified.
£15–£35 per leadHeat Pump Leads
Umbrella page covering both air and ground source BUS-eligible leads.
£25–£65 per leadGround Source Heat Pump Leads
Niche rural, off-gas-grid leads with land availability verified for ground loops.
£40–£65 per leadSee our full vetted installer network or apply to become a partner.
Lock Your Exclusive ASHP Territory
We have a national backlog of Boiler Upgrade Scheme-eligible homeowners ready for an air source heat pump and not enough MCS-certified partners to take the leads. Claim your first month free and secure your postcode area before a local competitor does.
Apply to Become a Partner